Our Story
Born during the pandemic, it took years of prototyping and challenges to create this tool for better device usage. We're excited to share its journey with you.
The idea for Break Bags began a long time ago during the middle of the Covid Pandemic, however it would take a number of years and a tonne of prototyping, coding and failures until we were able to develop the bag in its current format. We have tried to capture a few of the different design directions and challenges along the way to hopefully share more of the evolution and journey of the Break Bag, its been a long road, but we are pretty excited about what it is, and most importantly how it can help us as a tool to make better decisions with our
device usage.
And Breathe…
In our hyper connected world where everyone is online and glued to their devices, we thought it was important to try and help regain some balance with our screen time, and develop a healthier relationship with technology.
Devices are incredible inventions, however designed to be extremely addictive and impossible to put down.We developed Break-Bags as a tool to help improve your digital wellness, sleep quality, focus and productivity as well as help you become more ‘present’ with your relationships. There is a tonne of research [link it] coming out that shows the risks of excessive technology usage, and conversely the benefits of screen time reduction on your mindfulness and overall well being.
When we found ourselves checking our phone for the 1000th time in a single day, and being wired and connected all through the night, constantly checking notifications and social media feeds, we knew it was time for a break.
After years of poor quality sleep and lethargy [and pandemics and young kids] we reached a breaking point and finally locked away our phone securely in a different room, then the next night the same, and the next..habit forming, and slowly taking back control of our lives and becoming more healthier and energised every day.
Break-Bags was born out of our own personal experience, making it easier to take a ‘pause’ from our device and disconnecting to reconnect. After starting with some rusty old padlocks and giving a key to our partners to hide, the next stage was trying out all of the existing products in the market [and being underwhelmed when they broke on day 2, or our phones didn't fit because of the cases and/or the devices were bulky, ugly and flimsy.
We felt that if we were experiencing these frustrations, then perhaps a lot of other people might also want something better, so we decided to start from scratch and build our own…this time with a fabric pouch instead of a hard plastic casing, making it foldable, and easier and more convenient to use any time, at school, work or home.